New committee aims to boost tourism in Liverpool

The first planes won’t be landing at Western Sydney Airport for another eight years, but Liverpool is already attracting close to a million visitors each year.

Liverpool City Council’s new Tourism and Events Committee met for the first time this week and Liverpool Mayor Wendy Waller said she was excited about the prospect of working with those passionate about growing this important sector of the local economy.

“It was great to see so many keen faces in the meeting, ready to come up with a range of ideas to showcase the things we love about Liverpool to a wider audience,” she said.

“We know that most of the people who come to Liverpool come to visit friends and relatives. Through our Tourism and Events Committee we hope to come up with ways we can get those visitors to spend time at Liverpool’s attractions.”

There were almost 855,000 visitors to Liverpool in 2016, accounting for 20 per cent of visitors to South West Sydney, and almost three per cent of visitors to Greater Sydney.

In 2016, visiting friends and relatives accounted for 53 per cent of domestic day visitors and 49 per cent of international visitors to Liverpool.

“On the Committee we have accommodation operators, restaurant owners, business owners and Councillors – all of whom are passionate about Liverpool and seeing it succeed,” Mayor Waller said.

“Over the coming months, we will be looking at different things Council can do to bring in more tourists and convince those we already have to stay a little longer.”